[WEBINAR] Understanding GEO: How to Get Recommended and Reach Shoppers on AI

Your customers ask AI for shopping advice. Is your brand optimized to be recommended?

The way consumers find and buy products is fundamentally changing: 37% of American AI users are turning to AI to compare items they want to purchase, and one in three (33%) are asking AI for personalized recommendations. As this shift compresses the traditional marketing funnel, brands will need to rethink their go-to-market strategy and ensure that their messaging and content is optimized for AI, or risk falling behind.

Before they can adapt, brands must first understand how buyers see them through the lens of the LLM.

Join Ipsos Synthesio for a 30-minute webinar where we provide the framework to understand how your brand is portrayed by LLMs, turning a brand blind spot into a competitive advantage. Learn more about:

How LLMs are changing the shopper journey
The information sources that boost brand presence and visibility in chatbot conversations
How our GEO Compass solution can monitor what shoppers are exposed to when asking LLMs about your brand, your competitors and your category

Don't miss out on the insights you need to navigate this new era of marketing. Registering will also ensure you receive a direct link to the recording once published, and notification of future events or Ipsos thought leadership on this topic.

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