Europe Update 2017

Welcome to our third selection of Ipsos research on public attitudes in Europe. The 2016 release can be found here.

The purpose of this update is to present some interesting findings from work Ipsos has been doing across different European countries over the last 12 months.

Our findings showcase the diversity of Europe and Europeans and provide some insights into how attitudes and behaviours vary in different geographic, economic and cultural contexts...

In this review:

Economic Recovery

Growth is back! Perception of the national economic performance improved everywhere (except in Great Britain).

What Worries Europe

The top three most worrying issues by country are far from homogeneous across Europe. But all countries that have experienced terror attacks in the past two years remain wary.

Driving Behaviours

What more can be done to improve road safety? More than one in two European drivers feel that it will be difficult to make any significant further reduction in the number of people killed on the road.

European Mobility

A majority of Europeans think their governments are not investing enough in transportation infrastructure.

Affluent Audiences

Across Europe, 88% of affluents who consume international media brands consider them to be trustworthy, compared to only 58% for the main domestic media brands.

European Holidays

A growing number of European holidaymakers are interested in Airbnb-like person-to-person lodging arrangements. And New York is the city they most often dream about visiting.

Revolution @Work

Most European workers do not feel their companies are prepared to handle the changes ahead.

Top Cities

Though a prophet is not without honour save in his own country, the 2017 Top Cities Survey finds that European cities are generally the most appealing to Europeans.