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How Millennials Of The USA Will Shape Tomorrow's Payments Landscape
Millennials are coming of age – their choices, their behaviours and their concerns are set to profoundly shape developments across every spectrum of business and commerce, and nowhere more so than in how they access their money.
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Global Perception of US Presidential Election
Most citizens around the world believe Hillary Clinton will win the upcoming U.S. presidential election, though Donald Trump is seen as the favorite by the people of a few countries. Clinton leads by very large margins in Latin American countries, while Eastern Europe shows higher support for Trump.
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Authentic Storytelling: 5 Rules for the New Frontier of Marketing
Why brands need to market with authenticity to win consumers' trust and outlines five steps to help you craft and curate more authentic stories.
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2016 US Elections - Clinton and Trump Have Both Seen Their Favorability Ratings Improve (November 3)
With less than a week to go, the general election matchup has remained stable – despite last Friday’s final October surprise. Clinton and Trump have both seen their favorability ratings improve as partisans are coming home for the big day while undecided voters continue to decline as a share of the electorate.
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A Best Brand Will Set Sail in Consumer Subconscious
Ipsos was invited by the “Fifth Development of China Brand Chain Conference” (DCBC) organised by China Brand China Development Association and made a keynote speech entitled “A Best Brand Will Set Sail in Consumer Subconscious”.
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The Economic Pulse of the World - October 2016
Six Southeast Asian countries were added to the October wave of the Global @dvisor: Indonesia, Malaysia, Philippines, Singapore, Taiwan and Vietnam.
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[WEBINAR] The Connection Between Big Data & Behavioural Economics
Research Innovation Webinar - December 7, 2016
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Ipsos Update - October 2016
Welcome to the October 2016 edition of Ipsos Update, our monthly selection of research and thinking from Ipsos teams around the world.
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2016 US Elections - Trump Continues to Win Across Traditional Republican States (October 31)
Even before Anthony Weiner reappeared, the national race was reverting back to its normal balance with Hillary Clinton holding leads in a smaller – though still sufficient to win -- list of states.
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The Majority of Europe’s Affluent Would Vote For Hillary Clinton
The majority of European Affluent would vote for Hillary Clinton to be President of the United States, if they had a vote.