Search
-
Do and don’ts for understanding generations
Darrell Bricker, Global CEO, Public Affairs, Ipsos highlights the importance of seeing the trees in the data forest.
-
Global perspectives on inequality: What does it mean, who are we worried about, and how much do we care?
Around the world, inequality is a more salient issue for younger generations, who are also less likely than older people to believe they live in a society that rewards merit and hard work. But there are some important differences between different groups in how inequality is defined, and who is thought to suffer because of it.
-
Ipsos Update – July 2023
Generative AI, equality, refugees… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.
-
An introduction to Flair France 2023: The era of polycrisis?
In a world of crises, brands must prioritize empathy, security and social/environmental responsibility. Understanding evolving views of globalization and capitalizing on the trend towards national and local brands are key strategies for success, while empathy and understanding consumer behavior remain crucial as uncertainty persists.
-
The secrets of happiness
Since 2010, Ipsos has been carrying out the Global Happiness survey, a worldwide study not just about how people feel, but also what makes them happy. This year, an average of three in four adults (73%) in the 32 countries surveyed say they are happy.
-
What Worries the World – June 2023
Inflation has now been the top global concern in our What Worries the World survey for the last 15 months.
-
World Refugee Day 2023: Support for the principle of refuge remains high despite a decline since 2022
A global country average of 74% of people, in the 29 countries surveyed, agreed in principle that people should be able to take refuge in other countries, including their own, to escape war or persecution.
-
Data Dive: How people view fatherhood around the world
In five infographics, we look at attitudes on everything from fathers balancing work and family to men who stay at home to raise the kids.
-
How research can help understand and close the gap in inequality
In our latest white paper 'More equal than others', we delve into the challenges posed by inequality, highlighting its various dimensions and shedding light on the imperative for proactive efforts to address it head-on.
-
Ipsos Update – June 2023
Inflation, agriculture, eCommerce… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.