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Brands and social purpose in a politically divided time
Is it possible to support causes without upsetting consumers?
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Digital extremism: How algorithms feed the politics polarisation
In the 2018 presidential election, we saw political polarisation reach unprecedented heights in Brazil. We witnessed clashes in the streets, within families, in WhatsApp groups and, above all, on social media.
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World Mental Health Day: 39% say they have had to take time off work due to stress in the past year
58% globally think about their mental wellbeing often.
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Mental health is now the number one health problem, ahead of cancer and coronavirus
48% across 31 countries say the quality of the healthcare in their country is good – but the picture is inconsistent.
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Creative Excellence helps advertisers to bring back the magic by using research to inspire and empower creativity
Creative Excellence brings back the magic.
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29% of Europeans say they are currently in a precarious financial situation
The second European Barometer on Poverty and Precariousness conducted by Ipsos for French Secours Populaire still shows a very difficult social situation on a continental scale.
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People more likely to think their education system is poor than good
The first edition of the Ipsos Global Education Monitor looks at people’s attitudes to education and teaching, including a special feature on the role of AI in the classroom.
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Ipsos Update – August 2023
Climate change, inequality, artificial intelligence… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.
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Sustainability: All on the same page?
Do we really understand what people mean when they talk about sustainability, and does it hold the same meaning for everyone?
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Applying cultural transferability analysis to ESG
The three cultural dimensions that are shaping attitudes, perceptions and behaviour around ESG in the local markets