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International Survey on Connected Health: Coming Ready or Not!
Connected Health – sometimes referred to as Digital Health – is a potential game-changer for global healthcare.
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Ipsos Most Awarded Research Agency at MRIA Event
Ipsos in Canada wins 4 in 8 awards at Marketing Research and Intelligence Association (MRIA) conference. Ipsos and its clients were recently honoured at the MRIA Awards during the 2016 National Conference in Montreal.
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Ipsos Wins Gold at 2016 Market Research Agency Award in Hong Kong
Market research Agency Ipsos today announces winning Gold at this year’s Agency of the Year Awards, in the Market research category.
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The Economic Pulse of the World - May 2016
Global Economic Pulse Welcomes Malta This Month. The average global economic assessment of national economies surveyed in 25 countries is up one point with 39% of global citizens rating their national economies as ‘good’.
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Is There Still Room to Innovate When Consumer Needs Are Largely Met?
A critical role of marketing research is to identify unmet needs and determine innovation opportunities to fill the void, profitably.
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Food, Beverage and Consumer Insights in China
This report reveals the latest developments in eating and drinking in China, from attitudes on organic produce, to innovation and personalising the packaging and even the product itself.
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Beauty & Skin Care Consumption Features of Women in China
In China's first- and second-tier cities. With the awakening of fine living and fashion consciousness, Chinese female consumers' demand for skin care and beauty develops constantly. What kind of skin care and beauty demand do they have? What are the features of their product function demand?
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The Economic Pulse of the World - April 2016
The national economic assessment average is showing signs of recovery. With positive gains for a second month in a row, 38% of global citizens view their current economic situation as “good”, up one point since last sounding.
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Brazil Pulse - Direction of Country and President's Approval - March 2016
The most negative scenario post-1989. The free-fall trend that started in 2015 has stagnated among the lowest levels in the past 10 years.
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Revealing Implicit Brand Drivers
Research has shown now that implicit perceptions can be very different from explicit perceptions and that both types can have an impact on behavior.