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Ipsos collaborates with Temple University on Face Mask Research
The collaboration will generate industry-relevant insights about attention, emotion, memory and desirability for marketing, advertising, financial decision making and more.
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DO GOOD: Why Russians Engage in Charity
This paper explains what drives private charity givers, and what businesses should take into account to make their charitable campaigns successful.
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COUNTRY LIFE: Drivers, Barriers And Prospects
The pandemic has made Russian people take a fresh look at country life. The article covers changing Russian preferences for country life and ways companies should choose to develop.
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MODERN TRENDS IN THE GAME. Russian Gamer’s Inner World
The article explains Russians’ behavior patterns in the reality of video games. It will help brands to develop interaction with their consumers both in the real world and in the virtual one.
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Talent transformation: Digital-skilled needed
The Global Impact Report, an Ipsos international survey conducted with Udacity in four major countries, finds that digital transformation is stalling due to a lack of job-ready digital talent.
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[EVENT] Impact 2022
The world has changed and so must we. It's time to re-invent. Join Ben Page at Impact 2022.
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Flair Colombia 2021 - Building on Diversity
Discover the dynamics of a fascinating country through the eyes of Ipsos researchers in this wide-ranging collection of articles on society, markets, and people in Colombia.
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Flair Colombia 2021 - Building on Diversity
Discover the dynamics of a fascinating country through the eyes of Ipsos researchers in this wide-ranging collection of articles on society, markets, and people in Colombia.