Search
-
Ipsos Update – January 2024
AI, inflation, predictions for 2024… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.
-
Ipsos Encyclopedia - Product Testing
Product Testing, also called consumer testing or comparative testing, is a process of measuring the properties or performance of products.
-
Global view of Chile
Chile stands out as the country where the world ends. Those who have not had the opportunity to visit can get to know Chile through documentaries or films, books, the internet and, of course, talking to Chileans.
-
Nationwide: Reaping the rewards of demonstrating empathy
Recent research conducted by Ipsos across numerous categories brought to light the importance of Expectations, Context, and Empathy in driving brand choice.
-
In Brazil, household appliances and electronics will be the most sought-after categories during Black Friday 2023.
A survey conducted through the "Conectad@s" online community with 170 participants reveals that household appliances and electronics are the categories of greatest interest in Brazil where Black Friday remains a great commercial event.
-
Monitoring the obesity treatment revolution, in healthcare and beyond
Ipsos has launched three new syndicated studies to monitor and anticipate changes in the rapidly evolving landscape of obesity treatment.
-
The power of hybrid communities
Our video series explores how hybrid communities enable a more holistic understanding of the human experiences.
-
What Worries the World – November 2023: Worry over terrorism and military conflict between nations on the rise
Inflation has now been the top global concern in our What Worries the World survey for the last 20 months.