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Global Consumer Confidence Index Hits New Record High of 49.3
Overall confidence no longer growing in largest economies, global expectations index plateauing.
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[WEBINAR] The Future of Omnichannel Retail
October 12 - Join Ipsos for a complimentary webinar during which we’ll share our version of the future of research, previewing the shape of things to come in our increasingly databased omnichannel retail world.
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Ipsos Update - September 2017
Welcome to the September edition of Ipsos Update – our monthly selection of research and thinking from Ipsos teams around the world.
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[WEBINAR] Leveraging the Irrational Using Qual
Sept 28 - Behavioral Science is a hot topic in our industry, and it’s providing new insight into how people really make decisions.
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[EVENT] Path to Purchase Expo
Sept 26 - Do you need a better understanding of consumers’ path to purchase? Join Ipsos’ Alison Chaltas and Mark Barry who will discuss ‘LIFE Path — Cutting Edge Techniques to decipher P2P 3.0’.
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Mobile Payment Usage in China
Statistics from the Payment and Clearing Association of China show that from 2013 to 2016, the number of transactions made through non-banking mobile apps increased from 3.7 billion to more than 97 billion.
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[WEBINAR] Understanding Category Trends in the Age of the Consumer
Sept 14 - Staying ahead of trends in today’s rapidly shifting landscape is more important and more complex than ever before. In a world where ideas and influence can spread like wildfire, how do we better equip ourselves with the category understanding and depth of knowledge essential to success?
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Ipsos Update - August 2017
Welcome to the August edition of Ipsos Update – our monthly selection of research and thinking from Ipsos teams around the world.
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Designing a ‘Smarter’ Mystery Shopping Program
Seven Steps to Success - Countless research studies show that brands which put the customer first and deliver a superior experience relative to their competition, achieve greater customer loyalty, higher profits and better returns for shareholders.
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Sticky Apps and the 5 Golden Rules
In an online world oversaturated with apps, how can one develop an app that doesn’t get used once and end up in the app graveyard. An app that helps the users and the creators. An app that provide real ROI to any business. An app that is sticky.