WeChat Pay has become the main cashless payment method for daily small transactions in China.
Based on WeChat Pay data and an online survey, Ipsos observed user behaviour and consumer use cases of the ‘cashless lifestyle’.
Key findings from the report:
- 40% of people regularly carry less than 100 RMB (£11.60) in cash
- 74% of people said they can live with only 100 RMB in cash for more than a month
- Mobile payments have a higher adoption rate in Eastern and Northern China than other parts of the country
- 84% of people feel ‘calm’ if they don’t carry cash
- Fast food chains, convenience stores, cinemas and taxis are the most popular channels for mobile payment
Investment-Linked Plans in Indonesia: Perspectives on a Growing Market
Indonesia’s market for regular payment investment products has been growing fast, indicating an appetite for long-term financial planning within the country’s growing middle class. Our new industry report from Ipsos Business Consulting in Indonesia reveals how this trend is creating opportunities for various players within and outside of the traditional finance industry.
New Brand-Building Direction for Insurance Industry
In face of this fast-information-spreading world and fast development of different channels, insurance companies should make more effort to build distinctive brand image in a comprehensive way. To strengthen delivered brand image, insurance companies should pay more attention to the moment that customers interact with insurance companies.
[WEBINAR] Affluent in the Middle East and Africa
September 20 - Would you like to find out more about the media usage and consumption behavior of the world’s most Affluent? Join us on September 20 to celebrate the release of the Ipsos Affluent Survey Africa 2018 and the Ipsos Affluent Middle East Africa 2018.