Food & Beverage


Food & Beverage Publication

Identifying Consumer Preference Segments

Some people like a sweeter soft drink while others prefer an aromatic flavor profile. Correctly identifying consumer preference segments is key to driving sales success.

Heating Up the Frozen Aisle: Exciting Lapsed Users with Innovation

“Don’t stare at the microwave…it’ll make you go blind.”
Politics Survey

Sugar: What next?

Ipsos is today releasing a review of the public and legislators’ attitudes towards sugar, and its future control.
Consumption Event

[WEBINAR] Consumption Trends in Canada

View this on demand webinar for insights gleaned from CHATS, our annual study of Canadian Consumption Habits and Attitudinal Trends.
Millennials Survey

Europe Affluent Millennial - The Foody Generation

Whether it’s wine tasting, going to gastronomic restaurants or cooking themselves, Europe’s Affluents are bon-viveurs.
Flair Publication

Flair Italy 2017 - The Bespoke Reality

Italy internalises turbulence, Italy’s families are in an increasingly precarious situation, Italy is dominated by a cautious attitude... Discover the 10 points of Flair Italy 2017.
Environment Publication

Future Cities Dialogue in the UK

The Future Cities Dialogue engaged urban citizens in possible future urban scenarios. Citizen feedback on their preferences and priorities for future urban living is feeding into Innovate UK’s broader work on future urban systems integration and understanding and identifying the market opportunities this generates.
Flair Publication

Flair Peru 2017 - From Informality to Modernity

Today Ipsos Peru launches the local version of Ipsos Flair, dedicated to Peru and Peruvians. The publication explores the individual facets of the individual, whether as consumer, citizen, spectator or employee, with the aim of overturning stereotypes and thinking in a profound and innovative way.

Is it Trendy to be Healthy? Or Healthy to be Trendy?

Root vegetables? Meditation? Cleansing diets? Juicing? E-cigarettes? In this month’s Thought Starter sourced by Ipsos’ eNation Omnibus, we take a closer look who’s participating in today’s lifestyle health trends.