Generation Y


Gender Survey

LGBT+ Pride 2021 Global Survey points to a generation gap around gender identity and sexual attraction

Laws to protect LGBT people from discrimination laws and equal marriage and adoption rights have majority support in most but not all of the 27 countries surveyed
Millennials Publication

Millennials in Pakistan

This special study sheds new light on Pakistan’s millennials - one of the country’s most important and disruptive consumer segments.
Millennials Publication

Ipsos in Pakistan Presents Millennials

MENA's most comprehensive syndicated study on Generation Y.
Millennials Publication

Asia’s Millennials Want to Connect With Brands

When it comes to marketing to the Millennial generation across Asia, brands must be authentic and relevant. This was the consensus from a recent panel session on understanding young people in the region, held by the American Chamber of Commerce in Singapore.