KEYS

At our next KEYS webinar, we’ll be launching the inaugural Ipsos Mobility Report.

In today’s hyper-fragmented landscape, communicating using short-form content and social media platforms is an essential part of our toolkit. But are they better suited to short-term engagement rather than long-term brand building? And what does genuinely innovative and creative advertising look like these days?

At our first KEYS webinar of 2026 we looked at what’s really happening on screens these days.

Join us for the last installment of the year 2025

To what extent do misperceptions shape our world? As we go about our lives – as citizens, consumers and employees – we develop our own views on today’s realities. But our perceptions of what is happening around us are often very different to the realities as measured by a range of data sources.

Join us for our new KEYS webinar and gain a deeper understanding of the current dynamics shaping the middle class globally.

Join our Keys webinar unveiling the insights of the 9th wave of the Ipsos Global Trends survey

Join us for the next episode of our KEYS webinar series dedicated to what we’ve learned so far during 2025. Are we adapting fast enough? And are there areas where we need to change course?

Our KEYS webinar takes a moment to assess the role technology plays in today’s environment. What’s changing. And what’s staying the same?