Healthcare

The rich wealth of unstructured and unrequested data on social media offers critical input to your brand’s story. Ipsos’ healthcare-focused Social Intelligence & Text Analytics offering, powered by Synthesio’s leading technology, unlocks the opportunities within unstructured data, bringing you unparalleled insights into authentic patient experiences and perceptions.

New survey conducted for the Lung Ambition Alliance, in association with AstraZeneca, found that the majority of people (59%) are confident that in 5 years’ time a significantly higher proportion of those diagnosed with lung cancer will be cured compared to now.

Join us for a complimentary webinar to learn how you can prepare plans addressing critical points through a proven approach to market foresight.

Check out the latest survey results from our Medical Devices & Diagnostics Pulse, focusing on Radiology: learn the latest trends in 2019, benchmarked to 2017.

The delivery of healthcare is becoming intrinsically connected to patient-generated data.

Globally, just 39% think their country is heading in the right direction. The top worries globally are unemployment, crime/violence, financial/political corruption and poverty/social inequality.

New survey highlights impact of advanced prostate cancer and treatment on patients’ day-to-day activities.

Differentiation is an increasingly important key to success for healthcare brands.

What disruptive trends will shape the healthcare landscape of the future? What will companies need to do to facilitate successful delivery of value and access?