Parents

NEW PARENTING
Society Publication

NEW PARENTING: Rethinking of Attitudes and Beliefs

This paper explains modern practices and parenting ideas on children development and ways that brands can connect with the “new parents”.
Mothering Excellence 2019
Parents Event

Mothering Excellence 2019

An Ipsos Study about South African Mothers
New Year's Eve | Ipsos
Holidays Survey

New Year's Eve: Staying in is the new going out

According to a new Ipsos poll, conducted on behalf of Netflix, 77% of parents are planning to stay in.
Cyberbullying
Digital Survey

Global Views on Cyberbullying

Global awareness of cyberbullying is increasing, however 1 in 4 adults globally have still never heard of it.
Women and Families Across the World
Gender Survey

Women and Families Across the World – New Global Research from Ipsos

Most people do not think women belong at home, but when it comes to parenting, traditional beliefs are more dominant.
Children watching video
Children Survey

American, British and Canadian Children Spend 72% of Their Daily Content-Watching Time on a Streaming Source

A majority (69%) of parents are comfortable with content kids are exposed to on streamed video subscription services​​​​​​​.
Chinese parenting
Family Publication

Chinese Family Parenting Report 2016

Post-85s and post-90s constitute the majority of new mothers in China, and it’s especially true with the latter in low-tier cities. Post-90s make up the largest part in China’s new mothers, up to 46%. Post-90s new mothers occupy a significantly high proportion in 4th –tier cities and rural areas.
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