Train your creative muscle to spark brand growth… join the Misfits webinar

Ipsos | Misfits webinar marathon


Creativity is often celebrated as the fuel of effective advertising, but it has a problem. It is an enigma of artistic work, with a range of definitions, wrapped in uncertainty, which often collides with marketers’ needs for stable returns from their advertising investments.

Join us for this Misfits webinar, where Ipsos will share key findings from a meta-analysis measuring end effects and the presence of creativity across thousands of video ads, and in doing so, reveal an industry first - what creativity really means in advertising and the role it plays in delivering end business effects.

Giving you an exclusive preview of the Misfits learnings, the webinar will enable you to better understand how you can leverage creativity to fuel business effects in your campaigns and spark brand growth.

Sign up for the Misfits webinar and join Ipsos’ Creative Excellence team in one of our 45 minutes sessions as they will present excerpts from the imminent launch of the Misfits publication, along with global and local cases.

Reserve your place below for the Misfits webinar on 5 May 2022 and get ready to be brand fit.




11 sessions across the world


4pm (AEST) | Australia

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3pm (CST) | China

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4pm (GMT + 8) | Singapore

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11am (CEST) | France

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3:30pm (IST) | India

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2pm (CEST) | Central Europe

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2pm (BST) | United Kingdom

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4pm (CEST) | Italy and Spain

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10am (CDT) | Mexico

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12pm (EDT) | USA

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2pm (GMT-3) | Brazil

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Speakers :

  • Shaun Dix | Ipsos

    Shaun Dix, Global Service Line Leader, Creative Excellence, Ipsos

  • Adam Sheridan - Global Head of Products and Innovation, Creative Excellence

    Adam Sheridan, Global Head of Products and Innovation, Creative Excellence

  • Arnaud Debia | Ipsos

    Arnaud Debia, Global Creative Development Director, Creative Excellence, Ipsos

Media & Brand Communication