Ipsos has identified a number of trends which are driving a shift in consumer/patient behaviour; a rise in health consciousness, demand for health self-reliance or alternative therapies, and in increased comfort with data sharing in exchange for personalised products and services (https://www.ipsosglobaltrends.com/)
At Ipsos we firmly believe the future will be driven by consumers and patients who will take a pro-active role in their health. From use of e-commerce for prescription and health information, digital health solutions and virtual care for remote care and signals of increased investment in smart home tech for at home care.
Join us for this webinar:
- What are the stand out examples of self care technology in use today?
- How will self care impact the doctor-patient interaction?
- How will this movement disrupt OTC and Rx decision making?
- What are the predictions for the future of health?
Reena Sangar, Global Head of Connected Health, Ipsos
Andrea Fricker, Healthcare Service Line Leader, Switzerland
Cristina Constantinescu, Research Manager, Healthcare, Switzerland
Miriam Maylaender, Associate Director, Healthcare, Switzerland