The Ipsos What Worries the World study finds the majority of people across the participating 28 nations feel their country is on the wrong track (58% on average), with South Africa (77%), France (77%), Spain (76%), Turkey (74%) and Belgium (74%) recording the greatest levels of apprehension. There are, however, wide-ranging disparities in scores across the globe.
“What Worries the World” is a monthly online survey of adults aged under 65 in Argentina, Australia, Belgium, Brazil, Canada, Chile, China, France, Britain, Germany, Hungary, India, Israel, Italy, Japan, Malaysia, Mexico, Poland, Peru, Russia, Saudi Arabia, Serbia, South Africa, South Korea, Spain, Sweden, Turkey and the United States.
- China (94%) inspires the most confidence about its national direction. More than 9 in 10 Chinese citizens say that China is moving in the right direction.
- Saudi Arabia (84%) is once more in second place followed by India (73%) and Malaysia (57%).
- India and Sweden are the are nations with the greatest month on month increase in positive sentiment of all 28 countries, with both reporting an 8-point increase in those seeing the nations as heading in the right direction.
- Notable rises in citizens considering their country as headed in the right direction are also seen in China (94%) and Hungary (28%) - both reporting a 6-point increase.
- At the other end of the spectrum, South African, French, Spanish, Turkish and Belgian nationals have the greatest apprehension about the direction taken by their country. Just 23% of South African and French citizens consider their nations to be heading in the right direction, followed by 24% in Spain and 26% in both Turkey and Belgium.
- Mexico (56%) has seen the biggest fall in optimism— with a reduction of 12% from a positive sentiment spike reported last month (68%).There are also 6-point falls in both Italy and Canada.
The four major worries for global citizens are:
- Financial/ Political corruption (34%). South Africa (69%) has the most citizens apprehensive about this issue, followed by on Peru 63% and Hungary on 60%. Canadians (30%) have the greatest month on month increase in this concern, with a rise of 11 percentage points. Germans (9%) are the least worried citizens along with Great Britain (14%) and Sweden (15%).
- Poverty/Social Inequality (34%). The greatest levels of anxiety are held in Russia (58%), Hungary (56%) and Serbia (54%). Sweden (19%) and Saudi Arabia (20%) are the least concerned nations in this area followed by the US (21%). In terms of trend, we observe a strong 8-point increase in concern in this area in Hungary.
- Unemployment (33%). The highest levels of worry are seen in Italy (69%), South Korea (66%) and Spain (61%). Turkish citizens (+7%) and Argentinians (+6%) are the nations which have recorded the greatest month on month increase in this issue. The US public and Germans (11%) are the least concerned, followed by citizens in Great Britain (14%) Sweden (15%) and Poland (15).
- Crime & Violence (31%), The highest levels of worry in this issue are seen in Mexico (64%) – closely followed by Peru (62%) and Chile (59%). China (22%) records the largest increase in anxiety with an increase of 11 percentage points from the previous month. There are other increases in Chile (+9), Malaysia (+9) and Turkey (+7). Concerns around crime are lowest in Russia and Hungary (8%), and Poland (11%). The greatest falls in this issue come from Poland (-10) and Serbia (-9).
Top five global issues
- Financial/ Political corruption (34%)
- Poverty/Social Inequality (34%)
- Unemployment (33%)
- Crime & Violence (31%)
- Healthcare (24%)
The survey was conducted in 28 countries around the world via the Ipsos Online Panel system. The 28 countries included are Argentina, Australia, Belgium, Brazil, Canada, Chile, China, France, Great Britain, Germany, Hungary, India, Israel, Italy, Japan, Malaysia, Mexico, Peru, Poland, Russia, Saudi Arabia, Serbia, South Africa, South Korea, Spain, Sweden, Turkey and the United States of America. 20,019 interviews were conducted between February 22nd, 2019 – March 8th, 2019 among adults aged 18-64 in Canada, Israel and the US, and adults aged 16-64 in all other countries. Data are weighted to match the profile of the population.
[EVENT] The State of Reputation in Canada: Today’s Context, Tomorrow’s Expectations
On May 7, please join Ipsos for an exclusive breakfast presentation about the state of reputation in Canada – how companies are performing now, the impact of the current social and economic context on trust, and how your stakeholder’s future hopes and expectations will influence your reputation in the years to come.