Insights Hub

Entdecken Sie Ipsos PersonaBot, das revolutionäre Tool, das Segmente zum Leben erweckt

Entdecken Sie Ipsos PersonaBot, das revolutionäre Tool, das Segmente zum Leben erweckt

Show more
Kennen Sie das neue Amerika und darüber hinaus: Juli 2025
Politik

Kennen Sie das neue Amerika und darüber hinaus: Juli 2025

Show more
Ipsos Enzyklopädie
Ipsos Enzyklopädie

Ipsos Enzyklopädie

Show more

All content

  • Designing a Better Mystery Shopping Programme | Ipsos
    Mystery Shopping Veröffentlichung

    Designing a better mystery shopping programme

    A seven-step guide for organisations to derive more value from a better mystery shopping programme.
  • For the Love of Money? Motivation and engagement in Online Research Communities | Ipsos
    Communities Veröffentlichung

    Motivation and engagement in online research communities

    A study of motivational drivers to move beyond transactional relationships and towards meaningful research insights.
  • European project - 2019 European elections | Ipsos
    Umfrage

    Attitudes to Europe on the eve of the 2019 European Elections

    New Ipsos global study shows nearly half of people in 10 European countries think things across the EU are on the wrong track – but less pessimistic than in 2017. 44% say they are not very interested in the upcoming European Parliament elections. Worldwide, half think the European project as a whole has made Europe stronger.
  • We see with our mind, not just with our eyes | Ipsos
    Innovation Veröffentlichung

    We see with our mind, not just with our eyes

    This white paper argues it is essential to link responses on a product’s appearance back to the visual features that trigger them.
  • Ipsos Update - May 2019
    Shopper Veröffentlichung

    Ipsos Update - May 2019

    May’s edition presents Ipsos’ latest research and thinking on topics including climate change, our ‘vices’ – or morally questionable behaviours, driverless cars, shopper technology, creative advertising and trends in MENA.

  • Schweiz E-Mail-Update

    Melden Sie sich an, um von Ipsos Updates zu unseren Studien, Einladungen zu Veranstaltungen und Webinaren zu erhalten.

    Anmelden
Quick access by topics
  • Global Consumer Confidence Index | Ipsos
    Umfrage

    Global Consumer Confidence Index - April 2019

    Consumer confidence up in France, Israel, and Spain; down in Latin America. The April 2019 reading of the Ipsos Global Consumer Confidence Index confirms a downward trend as it drops to 49.0. Over the past three months, the index has fallen by 0.9 point globally.
  • Earth Day | Ipsos
    Umfrage

    Climate change increases in importance to citizens around the world

    Most are more willing to take personal actions to cut down waste, but are skeptical of policy actions.
  • Global Views On vices | Ipsos
    Umfrage

    Global Views On vices – 2019

    What is morally acceptable in moderation? Who should be allowed to use, buy or have access to…? What are the global trends on vices?
  • What Worries the World | Ipsos
    Umfrage

    What Worries the World - March 2019

    New global poll finds four concerns top the world’s worry list: financial/political corruption, poverty/social inequality, unemployment, crime/violence. Meanwhile, in most countries surveyed (22 of 28) the majority think that their nation is on the wrong track.
  • Driverless Futures? | Ipsos
    Automotive Veröffentlichung

    Driverless Futures?

    Self-driving cars create both opportunities and uncertainties for the public. How can we find out what the public thinks about a technology that doesn’t yet exist?
  • Selling Creative Research Short? | Ipsos Creative Excellence
    Werbeforschung Veröffentlichung

    Selling Creative Research Short?

    How creative research can help measure and fuel long-term campaign effects
892 - 902 of 926 items