Consumer Behavior

Consumer Behavior Publication

Our analysis revealed that engagement was driven less by stadium attendance and more by a desire for shared experiences, national pride, and value.

07.24.26

Consumer Behavior Survey

Cost Cited as Main Barrier; Average Winter Holiday Now Costs $2,706 (+5%)

12.03.19

Financial Security Survey

On Average Have $557 Left Each Month After Paying Bills (-$142); Lowest Since 2016

10.28.19

Digital Survey

Thirteenth annual Digital Marketing Pulse Survey provides actionable insights for Canadian marketers

10.02.19

Consumer Behavior Publication

Ipsos’ Mike Rodenburgh discusses how cannabis is impacting Canada’s wine and alcohol market

08.21.19

Insights Survey

One Quarter (26%) Have Made a Travel-Insurance Claim, with Lost Baggage Most-Frequent Claim (40%)

06.19.19

Consumer Behavior Publication

View our on demand webinar demonstrating the power of behavioral science in changing consumer behavior.

04.25.19

Financial Security Survey

More Than 4 in 10 are unsure they will be able to cover all family and living expenses in the next year without going into further debt

04.22.19

Consumer Behavior Event

Are you looking for new ways to challenge the category leader? Are finding new ways to win at shelf – clicks and bricks – critical for your growth?

04.12.19

Consumer Behavior Publication

Discover three tips to ensure your traditional U&A studies are evolving to provide meaningful insight.

03.04.19

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