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Brands Survey

BC’s Most Loved Brands 2026 were unveiled today with Save-On-Foods taking the #1 spot

Following closely behind were London Drugs, BC Hydro, A&W, and Vancouver International Airport, a strong showing of homegrown brands that continue to foster deep emotional connections with British Columbians.

04.14.26

Marketing Publication

2019 Effie Report Finds Disruption As Key Theme to Effective Campaigns

Ipsos contributes to advertising guidelines and practical examples of effective marketing best practices that can be applied to your marketing programs.

09.11.20

Digital Event

[WEBINAR] Digital Marketing Pulse 2020

With more Canadians connected to their screens now than ever before, what can you expect to see in this year’s Digital Marketing Pulse Report?

09.10.20

Digital Event

CMA: Digital Marketing Pulse Results

The Digital Marketing Pulse Report will be presented by Steve Levy, COO at Ipsos followed by a presentation from Captivate, with a perspective on digital out-of-home.

09.04.20

Consumer Behavior Survey

Longing for the Road, 4 in 10 (40%) Canadians Plan to Take a Summer Road Trip

Three-Quarters (74%) Say Pandemic Has Changed Vacation Plans; Day Trips (68%) and Family Visits (53%) Most Popular

06.29.20

Gaming Publication

Innovation 2020: L&G Qual Quant Case Studies

On demand webinar sharing concrete examples of deep dive qualitative case studies illustrating how lotteries across North America are successfully leveraging digital approaches to innovate in the sector.

03.27.20