'Ad' enough? What to consider when advertising to mobile shoppers
Gavin Sugden of Ipsos MediaCT in his latest blog for The Wall says the latest Ipsos/Yahoo research shows similarities between mobile and traditional media advertising.
New polling data from Ipsos in the UK taken 12th – 16th June 2026, so before the Makerfield by-election, shows that 2 in 3 Britons think Keir Starmer should not lead Labour into the next General Election though they are split on when exactly he should depart.
The latest Ipsos Political Pulse, conducted online between 5-9 June 2026 among 2,247 British adults aged 18+ explores attitudes towards leading UK politicians.
