Insights Hub

All content

• Public opinion Publication

  A step in the right direction

  Her Majesty's Inspectorate of Constabulary (HMIC) commissioned Ipsos to explore public attitudes towards anti-social behaviour and police response. Wave One was completed in September 2010.

  21.06.12
• Politics Survey

  "Going Underground" WiFi comes to the Tube!

  Virgin Media brings WiFi to London Underground platforms, but what impact will it have on consumers and advertisers? Louise Brice writes in MediaWeek.

  21.06.12
• Politics Survey

  12 per cent of Europeans expect economy to improve

  The latest Ipsos Global @dvisor shows that just 12% of citizens from across 9 European countries expect their local economy to improve in the next six months.

  21.06.12
• Politics Survey

  Increased powers is the favoured option for Scotland's future

  The majority of the Scottish public wants to see further powers given to the Scottish Parliament though Devo Plus proposals according to our poll for Reform Scotland.

  21.06.12
• Politics Survey

  Economist/Ipsos June Issues Index

  Despite the Eurozone crisis, just 8% place the Euro/EU amongst the most important issues facing the country, as general economic issues continue to dominate.

  20.06.12

• Pulse Check

  Pulse Check delivers key insights from Ipsos' Political Monitor, Political Pulse, and Public Services data, along with reactive polling, to help you navigate the evolving political landscape.

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• Investors Survey

  Who cares for the carer? An ethnographic understanding of the role of carers in home dialysis

  Ipsos Ethnography are currently working with NHS Kidney Care to highlight the difficulties that carers face when caring for renal patients and look for potential success stories to learn from.

  19.06.12
• Consumers Publication

  Rethinking Ad Development

  Ipsos shares our advertising experience on how consumer insight can aid the early stages of creative development, and help support creativity without the risk of "failure".

  19.06.12
• Politics Survey

  A change is as good as a rest

  As Special K changes its creative approach to advertising, what more do advertisers need to do when changing tactics? Tara Beard-Knowland of Ipsos ASI writes in Campaign.

  19.06.12
• Politics Survey

  Support for independence falls back while First Minister's approval rating also dips

  Three weeks after the `Yes' campaign was launched, support for Scottish independence has fallen in our latest poll for The Times and The Sun.

  19.06.12
• Investors Survey

  Ipsos statement on same-sex marriage poll in Scotland

  Ipsos statement on same-sex marriage poll in Scotland.

  18.06.12
• Consumers Survey

  Ipsos survey on television picture quality

  An Ipsos survey for AV Forums reveals that half (51%) of Britain's television owners don't make any adjustments to their TV picture after purchasing their set.

  18.06.12