Britons believe Rishi Sunak more likely than Keir Starmer to be booed or get no points were he to represent the UK at Eurovision

The public has little faith in either the Prime Minister's or Keir Starmer's musical talents were either chosen to represent the UK at the Eurovision Song Contest in Malmö.

The author(s)
  • Holly Day Public Affairs
  • Alex Baumont de Oliveira Public Affairs
  • Keiran Pedley Public Affairs
  • Jordana Moser Associate Research Director
Get in touch
  • A majority of Britons (55%) believe that Prime Minister Rishi Sunak would be more likely to get booed than Keir Starmer if he were representing the UK at Eurovision. 44% think Sunak would be more likely to get no points.
  • A third (35%) of Britons believe that the UK will receive ‘nul points’ at this year’s final

Ahead of the 2024 Eurovision Song Contest Grand Final this weekend in Malmö, Sweden, a third of Britons think it is likely that the United Kingdom will receive ‘nul points’. A majority also believe that Prime Minister Rishi Sunak would be more likely than Keir Starmer to get booed were he to represent the country. 

‘Nul points’ for Olly Alexander?

  • Optimism about the UK’s chances of success in the Eurovision Grand Final is low, with a third (35%) of Britons believing that it is likely that we will receive ‘nul points’ up 11 points since last year.  Seven in ten (72%) think it is unlikely that the UK will win.
Ipsos chart: As you may know the 68th Eurovision Song Contest will take place from the 7th May (semi-finals) to the 11th May (Grand Final) in Malmö, Sweden.  How likely or unlikely, if either, do you think each of the following are to happen? (% Likely)  The UK will receive no points (nul points) in this year’s Eurovision Song Contest 2023 35% You will watch the Eurovision Song Contest final 30% The UK will win the Eurovision Song Contest 2023 9% You will either attend or host a Eurovision Song Contest party 9% You will place a bet on the Eurovision Song Contest final 8%

Musical Abilities of Rishi Sunak vs. Keir Starmer

  • The public has little faith in Prime Minister Rishi Sunak’s musical abilities, with over half (55%) of Britons believing that he would be more likely to be booed than Keir Starmer were he to represent the UK at Eurovision. 44% believe that he would be more likely to win no points at all. 
  • Keir Starmer fares slightly better, with 36% of Britons believing that he would be more likely than Sunak to win the most votes from other countries. 
  • While Starmer is also perceived to be the better singer of the two, Sunak has a slight edge when asked who the better dancer is.  
Ipsos chart: Imagine if Keir Starmer or Rishi Sunak were representing the UK in the Eurovision song contest. Out of the two, who would be most likely to …? (Rishi Sunak / Keir Starmer)  Get booed 55% / 16% Win no points at all 44% / 19% Forget the words to their song 33% / 25% Wear the most flamboyant costume 31% 28% Fall over 29% 24% Be the better dancer 29% 26% Win the most votes from other countries 21% 36% Be the better singer 20% 29%

Holly Day, Research Manager at Ipsos, said:  

Ahead of the Eurovision Song Contest final in Sweden this weekend, our polling suggests that there is little optimism about the United Kingdom’s chances of success, with a third of Britons believing that we will receive the dreaded ‘nul points’. The public also has little faith in the Prime Minister’s musical talent, with 55% believing that he would get booed were he to represent the country in Malmö. Although Keir Starmer is perceived to be the better singer of the two, it is seems to be pretty clear that the country doesn’t think that either should quit their day jobs in politics for a career on stage!

Technical Note

Ipsos interviewed a representative sample of 1,090 adults aged 16-75 across Great Britain. Polling was conducted online on between 3-5 May 2024. Data are weighted to match the profile of the population. All polls are subject to a wide range of potential sources of error. 

The author(s)
  • Holly Day Public Affairs
  • Alex Baumont de Oliveira Public Affairs
  • Keiran Pedley Public Affairs
  • Jordana Moser Associate Research Director

More insights about Culture

Society