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Ipsos iris: Total understanding of UK online audiences

Ipsos iris: Total understanding of UK online audiences

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Modern Masculinities

Modern Masculinities

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Marketing Anchors

Marketing Anchors

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  • Consumers Publication

    Encouraging Home Broadband Adoption Research Report

    More than a fifth of all adults in the UK are still completely excluded from the internet, according to new BBC research conducted by Ipsos and Essential Research into ways of tackling Britain's digital divide.
  • Consumers Publication

    `Smarter' Ads on Digital TV

    Within an ever-evolving digital market, coupled with a state of recession, the television industry faces greater competition, challenges and opportunities than ever before. This is a bite sized Thought Piece from Ipsos MediaCT.
  • War/Terrorism Survey

    Two Minute Silence as important as ever, say Britons

    An Ipsos survey for The Royal British Legion shows that 94% of the public said that it is important to continue observing the Silence despite the deaths this year of the last remaining British veterans to have seen active service in the First World War.
  • Public opinion Publication

    Trust in Doctors 2009

    This report presents the findings of a survey conducted by Ipsos on behalf of the Royal College of Physicians (RCP). The main objective of this survey was to examine the level of public trust in a variety of professions and types of people, including doctors.
  • Getting the Basics Right? - Customer Service in Britain today

    For the third consecutive year, customer service is the top issue people take into account when judging a company (it overtook quality of products/services and honesty/integrity in 2007 and has remained in pole position since).
  • Public opinion Publication

    Young People Omnibus Flyer 2009

    A 4-page flyer on Ipsos's Young People Omnibus