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Ipsos iris: Total understanding of UK online audiences

Ipsos iris: Total understanding of UK online audiences

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Modern Masculinities

Modern Masculinities

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Be Distinctive Britain

Be Distinctive Britain

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  • Economy Survey

    British Business People as affluent as ever despite credit crunch

    More British business people are earning six figure salaries despite the credit crunch and fears of a recession. The Ipsos British Business Survey (BBS) found that 14% of the business people surveyed now earn more than 163100,000, an increase from 9% in 2005.
  • Survey

    Mothercare and The Body Shop least likely to be missed on Britain's high street

    Nearly 70% of shoppers wouldn't miss Mothercare or The Body Shop if they were to close their doors for ever, new Ipsos research has found.
  • Investors Survey

    Ipsos Information Security Hat-trick

    Ipsos has become the first research agency in the country to achieve registration to the international standard for information security - ISO 27001:2005.
  • Politics Survey

    Crime tops latest Issues Index

    Crime has risen to the top of Ipsos's Issues Index in August 2008, with almost half of British adults saying it is one of the most important issues facing Britain (47%). This is an increase of eight percentage points since July.
  • Economy Survey

    Dublin people more optimistic about personal finances

    There has been a major fall in financial confidence over the past few months for those living outside Dublin, whilst confidence amongst those living in the capital has remained static. According to research from Ipsos, compared to the first three months of 2008, the proportion thinking their personal circumstances will improve over the next year has fallen by 10% amongst those living outside Dublin (from 33% to 23%), whilst remaining broadly the same within Dublin (falling from 42% to 39%).
  • Politics Survey

    The polls are all over the place...

    The polls are all over the place...or are they? This is the first of a series of monthly Vox Populi blogs which my colleagues at Ipsos have asked me to write reviewing the opinion polls between now and the next election from my experience of nearly 40 years conducting and observing polls and how they are reported.