Swing Low Sweet William
Because of the "first-past-the-post" electoral system that we use in Britain, it is not sufficient for a party to win votes: it has to concentrate those votes in the right places so that it can win seats. This is one of the problems facing William Hague. At the last election, Conservative votes were distributed around the country far less efficiently than were Labour votes; if there is a uniform swing across the country to the Conservatives at the next election, the Tories will need to win far more votes than Labour to become even the largest party in a hung Parliament, let alone to win an overall majority.