Insights Hub

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• Public opinion Publication

  Kent Budget Workshop 2012

  Kent County Council (KCC) commissioned Ipsos to host deliberative events to engage residents across the county in the budgetary process.

  14.11.12
• Survey

  `Boris Island' gains very little support amongst MPs

  According to Ipsos's study of British Members of Parliament, 46% of MPs surveyed strongly or tend to support the expansion of Heathrow Airport.

  12.11.12
• Politics Survey

  Of mascara and make-believe

  Jo Lee, Research Manager at Ipsos ASI looks at how make-up brands have to walk a fine line when advertising to avoid falling foul of ASA's guidelines.

  12.11.12
• Investors Survey

  Ipsos appointed to research Scottish referendum question

  Ipsos has been appointed by the Electoral Commission to undertake research with voters of the question to be used in the referendum on Scottish independence.

  09.11.12
• Investors Survey

  House prices: what do the public think will happen next?

  Financial Statement Blog: Ben Marshall blogs on what our research for Halifax tells us about how good the public are at predicting house price movements.

  09.11.12

• Pulse Check

  Pulse Check delivers key insights from Ipsos' Political Monitor, Political Pulse, and Public Services data, along with reactive polling, to help you navigate the evolving political landscape.

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• Politics Survey

  Odds on for Disaster

  Forecasting is tough and will never be an exact science, however with a disciplined approach, careful planning and the right expertise, the output of a forecasting exercise can deliver accurate results, writes Richard Boyko, Director, Ipsos InnoQuest.

  08.11.12
• Politics Survey

  Musings on Debates and Brands in the Early Morning

  Managing Director of the Reputation Centre, Milorad Ajder, discusses the US election, brands and the importance of being true to your beliefs.

  08.11.12
• Investors Survey

  RAJAR tests new smartphone derived audience analyses, powered by MediaCell

  Ipsos MediaCT has been commissioned by RAJAR to extend and expand its Radio Listener Panel for a further year.

  07.11.12
• Politics Survey

  Ipsos poll for Oxfam Scotland

  A majority of Scots do not think the tax system is fair and want taxes raised for the wealthiest according to a new poll we conducted for Oxfam Scotland.

  06.11.12
• Politics Survey

  Marketing to women

  Rob Alleyne at Ipsos ASI looks at the increasing number of brands choosing to target marketing campaigns specifically at women and highlights that there are a few key factors that need to be considered.

  05.11.12
• Politics Survey

  Europe: It's Back

  Simon Atkinson discusses in The Huffington Post whether Europe has ever been an important issue for voters.

  01.11.12