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Ipsos iris: Total understanding of UK online audiences

Ipsos iris: Total understanding of UK online audiences

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Modern Masculinities

Modern Masculinities

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Marketing Anchors

Marketing Anchors

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All content

  • Politics Survey

    The acceptability of carrots

    Jane Eunson and Lorraine Murray on the moral acceptability of using financial incentives to change behaviour.
  • Social Media Survey

    Why is the pace of social media change so glacial in some companies?

    Eoghan O'Neill of Ipsos Digital argues in The Wall that, even now, organisations seem reluctant to join the social media party.
  • Consumers Publication

    Want to know more about tablet users?

    The tablet market is niche but growing, 1 in 10 consumers now own a tablet in the UK. With the Ipsos Tablet Panel we can help you understand how these owners are consuming content, and easily recruit them for other engaging research projects.
  • Housing Survey

    Halifax Housing Market Confidence Tracker

    Public continues to expect house prices and private rents to increase in the next 12 months according to the October Housing Market Consumer Confidence survey by Ipsos for the Halifax.
  • `No Mr Bond... I expect you to buy'

    Joe Marshall, head of Ipsos InnoQuest writes in Marketing that product placement is a win for new product launches and for James Bond.
  • Pulse Check

    Pulse Check delivers key insights from Ipsos' Political Monitor, Political Pulse, and Public Services data, along with reactive polling, to help you navigate the evolving political landscape.

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