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Yes, that's a fine result but what does it really mean?
The face of public engagement is changing with more open consultation and fewer representative surveys being done. Both approaches are valid, but which one is the best approach for gathering the information that you need? Rose Neville discusses the benefits of both in her blog.
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Half of Britons think Boris Johnson standing as an MP increases the Conservatives' chances next year
New research from Ipsos shows that half (51%) of Britons think the Conservatives' chances of winning the 2015 General Election will increase if Boris Johnson stands as an MP.
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National Citizen Service 2013 Evaluation
Ipsos was commissioned by the Cabinet Office to evaluate National Citizens Service (NCS) 2013. This report covers the findings from the first stage of the evaluation, measuring the short-term impacts and value for money of NCS 2013.
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Economic optimism up to second highest ever but three in ten are still worried about paying the bills
Ipsos's latest Economic Optimism Index shows that half the public (51%) believe that general economic condition of the country will improve over the next 12 months.
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Labour and Conservatives neck and neck, while Boris Johnson has biggest impact on potential Conservative vote share over other possible challengers
The Ipsos Political Monitor for August shows that support for the Conservatives and Labour is tied at 33% if there were a General Election tomorrow, the first time since October 2013.
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Cold, draughty, mouldy, damp: What the UK public think about their homes
Ipsos's i:omnibus was commissioned by the Energy Saving Trust to conduct a survey on public perception and understanding of various aspects relating to energy saving, government energy schemes and household appliances.
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Public Health England 2014 public awareness and opinion survey
A recent Ipsos survey conducted on behalf of Public Health England (PHE) has shown that at the end of its first year, a third of the public say they have heard of the organisation and, when given an explanation of its role, two thirds would be confident in its advice.
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Ipsos Economic Pulse - Wave 58
The Ipsos Economic Pulse for July shows economic confidence down among Russians, Polish and South Africans, with rises in Brazil, Sweden and Argentina. Britain sees economic confidence down slightly after the heights of last month.
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Neuroscience and marketing: what you need to know
Marketing Week's feature on neuroscience research includes an interview with Ipsos ASI, predicting that neuroscience research business will generate more than five times as much income this year as it did just two years ago.