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Sharp improvement in economic optimism but little benefit for Conservatives who still trail significantly
Labour retains a large poll lead over the Conservatives although it has fallen slightly from 25 points to 21 points this month according to the May 2024 Ipsos Political Monitor
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Ipsos leading a major programme of work to enhance the evidence base of what works to improve adult numeracy skills
Empowering adults through numeracy: Ipsos' commitment to evidence-based practice
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The public prioritise access to primary and community care over hospital care
The public remain negative about standards of care in the NHS, albeit less so than in previous surveys – though are still pessimistic about what will happen to standards of care over the next year.
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New deliberative research shows that participants prioritise improvements in primary and community care over secondary care
The research, conducted by Ipsos for the Health Foundation, also shows that participants want improved health services, and are willing to pay more taxes to achieve this – with conditions attached.
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Ipsos analysis shows falling satisfaction with Rishi Sunak and Keir Starmer amongst ethnic minorities in Britain
A new study released by Ipsos explores voting intention and leader satisfaction ratings amongst ethnic minority and white Britons from 1996 to the second half of 2023.
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Four in ten support plans to increase defence spending, but majority do not trust Conservatives to have right policies on defence
Twice as many Britons support the policy to increase spending to 2.5% of GDP as oppose it according to a new Ipsos poll
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Three in four think it’s unlikely Rishi Sunak wins the next General Election
The public pessimism for the Prime Minister’s election chances now rivals that of his predecessor, Liz Truss, according to a new Ipsos poll.
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Only half of UK workers have received learning opportunities at work, 1 in 2 have not learned about AI
The latest Ipsos research on learning in the workplace shows that half of UK workers have not been given opportunities to develop in their job. At a time when AI is beginning to rapidly alter many job roles, the study also reveals that more than 1 in 2 UK workers have not had the opportunity to learn about using AI at work.
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Britons believe Rishi Sunak more likely than Keir Starmer to be booed or get no points were he to represent the UK at Eurovision
The public has little faith in either the Prime Minister's or Keir Starmer's musical talents were either chosen to represent the UK at the Eurovision Song Contest in Malmö.
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Are we prepared for population decline?
New research from Ipsos’ 2024 Generations Report underscores why it’s more important to tailor communications, product development and service delivery to the values and expectations of different age cohorts.