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Worcester's Weblog - Poll Gap: Internet v. Rest; Replay of USA?
MORI chairman Sir Robert Worcester analyses the latest opinion poll data.
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Worcester's Weblog - Will It Be "The Sun Wot Won It"?
MORI chairman Sir Robert Worcester analyses the latest opinion poll data.
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Worcester's Weblog - The Political Triangle (c)
MORI chairman Sir Robert Worcester analyses the latest opinion poll data.
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Election Polls: What Does MORI Do And Why?
This short note tries to explain in simple terms the main elements of the way MORI conducts its election polling and what those polls mean.
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Evening Standard Election Research: Poll 1
Including questions on issues important to voting choice and best party on key issues
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State Of the Nation
In February, the single most important issue in the minds of nearly a quarter (23%) of the British nation was immigration and asylum seekers, nearly double the percentage who expressed concern about either the state of the nation's health care (13%) or Iraq, terrorism and the nation's defence (13%).
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The Observer Election Research - Poll 1
MORI's first election special research for the Observer and Sunday Mirror demonstrates the importance that turnout could have in the general election on 5th May. In this research, conducted on 7-9 April, 61% of the electorate say they are absolutely certain to vote — this is the highest figure measured by MORI since this question was first regularly asked in November 2002. Crucially, during this time, many more Labour supporters told us they were certain to vote, compared with the weekend before, which means that at present Labour have a comfortable lead over the Conservatives.
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Attitudes To Tenure
In a recent survey by MORI Social Research Institute for the National Housing Federation, a representative sample of adults aged 15+ in Great Britain were asked the extent to which they agree or disagree with a series of 12 statements about attitudes towards tenure, both social renting and owner-occupation. In addition, those aged under 25 were asked two questions about wanting and being able to buy a home of their own in the future.