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The economy and immigration remain Britain’s biggest issues
Four in ten (39%) see the economy as one of the biggest issues for the country, up five points since March.
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Ipsos poll finds widespread support for key workplace DEI initiatives, but men are more likely than women to say DEI has gone ‘too far’
There is widespread support among British public for key workplace DEI initiatives, including flexible working (71%), gender pay gap reporting (65%), and inclusivity training (64%). However, men (43%) are significantly more likely than women (29%) to believe DEI initiatives in general have gone ‘too far’ in UK workplaces.
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As Charles and Camilla celebrate their wedding anniversary, perceptions of their relationship’s impact on the monarchy have improved over the decades
Public perceptions of the King and Queen’s relationship have improved since the late 1990s, with fewer people believing it harms the monarchy, although nearly half say it has made little difference.
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The proportion of Britons saying there isn’t a “special relationship” with the US doubles in one year amidst concern over tariffs
Only three in ten (30%) Britons now agree there is a "special relationship" between the US and UK - a significant 17-point drop from previous year.
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5 Years of Keir: A briefing to mark the 5th anniversary of Keir Starmer becoming leader of the Labour party
To mark the 5th anniversary of Keir Starmer becoming leader of the Labour party (4 April 2025), Ipsos UK has compiled our data on his personal approval ratings, as well as key indicators on his government’s performance.
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Truth vs. Entertainment: The allure of news influencers
Our latest data reveals human attitudes in all their complexity. Presented at the Anthropy National Gathering, we carried out research to understand not just what news our country was consuming, but why.
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One in seven parents are not confident they know what their children are seeing or hearing online
Three in four parents (75%) say they are concerned about what children are seeing, hearing, or doing online.
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Too divisive to lead Britain? The British public share concerns – and positives – of Nigel Farage becoming Prime Minister
Main concerns about Farage becoming PM include him being too divisive to lead Britain, his closeness to Donald Trump and doubts that Reform UK have enough talent to lead a competent government.
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Reeves’ performance rating as Chancellor after Spring Statement nears same level as Kwarteng post mini-budget
Just one in five (19%) say that Chancellor Rachel Reeves is doing a good job, with half saying that she is doing a bad job (51%, up 7 ppts from mid-March, before the Spring Statement).