Artificial Intelligence (AI)

AI, inflation, predictions for 2024… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.

As 2023 comes to an end, Ipsos asked the British public to look forward to what 2024 could bring. From a general election, to a general strike, heatwaves to aliens, what has next year got in store for us?

Risks, nations, AI… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.

Unlock the secrets of innovation success with AI by infusing models with real human data, as 'Humanizing AI' reveals the pivotal role authentic interactions play in predicting the next big thing.

New research from Ipsos delves into the pressing issue of responsible artificial intelligence (AI) with insights from 10 distinguished UK experts.

Education, infrastructure, healthcare… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.

3 takeaways from an Ipsos poll for The Rest is Politics podcast covering a range of political and social issues.

In this white paper we explore how generative AI can be used within qualitative research.

Barbiecore, artificial intelligence, ESG… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.