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Artificial Intelligence (AI) Survey

Making AI work for Europe

Generative AI could boost EU GDP by up to €1.4 trillion over the next decade, but realising this potential depends on widespread adoption that is currently far from guaranteed, new Ipsos research finds.
Debating Responsible AI: The UK Expert View
Artificial Intelligence (AI) Publication

Debating Responsible AI: The UK Expert View

New research from Ipsos delves into the pressing issue of responsible artificial intelligence (AI) with insights from 10 distinguished UK experts.
Ipsos | Ipsos Update | Education | Infrastructure
Ipsos Update Publication

Ipsos Update – October 2023

Education, infrastructure, healthcare… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.
3 takeaways from Ipsos polling for The Rest Is Politics podcast
Politics Survey

3 takeaways from Ipsos polling for The Rest Is Politics podcast

3 takeaways from an Ipsos poll for The Rest is Politics podcast covering a range of political and social issues.
Ipsos | Conversations with AI
Artificial Intelligence (AI) Publication

Conversations with AI Part II: Unveiling AI quality in qualitative workstreams

In this white paper we explore how generative AI can be used within qualitative research.
Ipsos | Ipsos update | Artificial intelligence | Abortion | Sustainability
Society Publication

Ipsos Update – September 2023

Barbiecore, artificial intelligence, ESG… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.
Very Human Reactions to Artificial Intelligence (AI) - Ipsos
Artificial Intelligence (AI) Publication

Very Human Reactions to AI – The impact of cultural expectations and what this means for brands

New thinking from Ipsos, unpacks how brands can implement Generative AI solutions in a way that is authentic, trusted, and brings value to consumers.
Ipsos | Healthcare | AI
Healthcare Publication

The doctor-patient relationship in the generative AI era

Five reasons why the time to act for pharma is now.
Ipsos | Ipsos Update August 2023 | Artificial intelligence | Climate Change | ESG
Environmental, Social and Governance (ESG) Publication

Ipsos Update – August 2023

Climate change, inequality, artificial intelligence… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.
Majority of Britons support government regulation of AI to prevent job losses, with few expecting it to create more job opportunities than those that are lost
Artificial Intelligence (AI) Survey

Majority of Britons support government regulation of AI to prevent job losses, with few expecting it to create more job opportunities than those that are lost

6 in 10 (64%) Britons think Artificial Intelligence (AI) will affect their job according to a new Ipsos UK KnowledgePanel survey.
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