Customer Satisfaction


Customer Experience Publication

CX Council – Structuring the Unstructured

Following the CX Council on the 20 November at The Dorchester, you can now access the slides from the event.
Customer Experience Publication

Customer Experience and information – a terminal issue?

Tim Voigtländer recounts his experience as a customer of a low-cost airline when something went wrong - what lessons can companies learn from his customer experience?
Customer Experience Publication

Customer Experience is Everyone’s Business

Customer expectations are higher than ever before, so why aren't more UK businesses taking the role of delivering an exceptional Customer Experience seriously?  
Customer Experience Publication

Mystery shopping in the luxury industry

In this paper, three highly experienced mystery shopping experts share their knowledge and opinions on different aspects of mystery shopping in the luxury industry and how it is a vital ingredient in a holistic Customer Experience strategy.

New research shows customer experience top reason consumers choose a brand

Ipsos and Medallia join forces to examine consumer expectations of customer experience with brands across industries, age and region
Data Science Publication

Index Design: The Pursuit of (Consumer) Happiness

Our latest thought piece, Index Design: The Pursuit of (Consumer) Happiness, investigates how index design can allow you to better understand the KPIs that matter to your business.
Panels Survey

People's Panel Final Results Published

The Cabinet Office has published the last of three sets of results from the People's Panel — conducted by the MORI Social Research Institute — tracking satisfaction with public services over the past four years. It also rounds off the work of the Panel, which has itself come to an end, as announced in January.