Design Thinking

Keith Glasspoole, of Ipsos ASI looks at John Lewis’ 150th anniversary campaign, highlighting our research showing that while the ad sets it up, its the brand experience that carries it home. 

James Stannard discusses Ipsos's latest infographic, which displays data from the 2013 National Highways and Transport Survey.

Simon Atkinson and designer Tom Warren illustrate how the largest ever global research study on the best city to do business in, live in and visit was put together.

Ipsos has a tradition of polling the British public on how they feel about the Monarchy. With the arrival of the Royal baby, once again we have provided a snap shot of public opinion on the Royal Family and the future of its heir in 2013.

To mark its 65th anniversary, Ipsos has captured the public attitude and what they think the future holds for the service.

Some interesting and valuable findings from the Wellcome Trust Monitor are presented in our latest infographics, which allow us to deliver information in an accessible way and enables our clients to engage with the depth of the topic being depicted.

Radio expert Andy Haylett talks about the digital radio audience reaching the 50% mark, which is an important moment, however, the other bigger 50% challenge remains.

Key insights from the Business Elite survey on nearly 1.3 million of the most senior executives in medium and large companies.

Findings from our polls remind us how the public viewed Margaret Thatcher during her Premiership. We identified May 1983 and February 1990 as the high and low points of her public image.