Healthcare

66% say they use online health-related websites to check their symptoms, while 28% have turned to AI chatbots.

Among those who have ever used a nasal spray, two in ten (21%) have used it for more than 7 days in a row.

One in four Britons (24%) reports having a food or drink allergy or intolerance.

The proportion of those opposing the strikes has grown to 49%, the highest proportion Ipsos has recorded to date.

The proportion of Britons who have taken or know someone who has used weight loss injections has more than doubled from 13% in 2024 to 28% in 2025.

79% say it’s more costly to eat healthy today than a decade ago, with Britons are just as likely to turn to social media for guidance on nutrition as healthcare professionals.

Over half (54%) of Britons say that they have been affected by dementia in some way.

Ipsos conducted the eighth year of this ongoing survey on behalf of Sport England during the 2024-25 academic year. Sport England commissioned Ipsos to design and carry out the survey to inform their own strategy and the strategies of the Department for Culture, Media and Sport (DCMS), the Department for Education (DfE) and the Department of Health and Social Care (DHSC).

The proportion of those opposing the strikes has grown to 45% (up from 31% in June 2024), while support has declined from 52% to 28%.