Market Research


Politics Survey

Researching The Future

The Lifestyle Network
Tuesday, 6 June 2000
Natural History Museum
Politics Survey

Referendum or Opinion Poll?

Brian Souter's privately funded "referendum" in Scotland on the repeal of Section 28/2A of the Local Government Act reached its conclusion this week in an inevitable flurry of recrimination about its significance, if any. The Scottish Executive, in dismissing it, described it as a "flawed opinion poll". This is entirely a misuse of the term.
Politics Survey

Babes and Sucklings

Thirty years ago this week, Parliament was dissolved, and the last Labour government to have a working majority went to the country to appeal for a renewal of its mandate to govern. There is no consensus of opinion on why Harold Wilson lost that election and Edward Heath won, but one widely-held belief is that the final critical swing in the last few days may have been caused by England's defeat by West Germany in the quarter-finals of the World Cup. A government was ejected from office because England lost a football match.
Politics Survey

Soft Labour Vote? Not So, At Least Not Yet

The first poll taken entirely after the call of the election shows a widening of the lead for Labour, and on every measure, Labour gaining even further ground on the Conservatives.
Politics Survey

Local/London Mayor/Romsey Elections Explained

So, no real surprises in Thursday's local elections, though most of the government's worst fears were fulfilled. Ken is Mayor, the Tories are back in business in local government. More surprising, the Liberal Democrats gained their first parliamentary seat under Charles Kennedy's leadership in the Romsey by-election.
Politics Survey

Caught In The Net

Despite popular concerns about the onward rush of technology, says Bob Worcester, 13 million have already gone on line at home
Politics Survey

Local Elections Turnout

Next Thursday will see local government elections being held in most of England, both the high profile contest for London Mayor and the much less heralded contest for more than 3,300 seats on around 150 district and borough councils. Turnout will almost certainly be dire, as it nearly always is these days; last year it was 36% in the shire districts, 31% in the unitary authorities and just 26% in the metropolitan boroughs.
Politics Survey

London Mayor and Assembly elections

How well do you think London's voters understand the complexities of the electoral system, with which they will be faced for the first time in the London Mayor and Assembly elections next month?
Politics Survey

Elections and the BBC

Earlier this week Peter Kellner in his column in the London Evening Standard strongly criticised two aspects of BBC coverage of the London Mayor and other local elections to be held next month. First, he complained that the BBC's political journalists in London, who had commissioned a poll on the election from MORI [BBC London Live poll] had been prevented by Corporation policy from including any questions on voting intention; this is merely the continuation of a policy which we have criticised for a number of years. Secondly, he has pointed out a new restriction, which will lead to all the parties being required to run their election broadcasts before Easter, a full ten days before polling day. This, arises from the introduction of pilot schemes in a number of councils across the country, whereby a few polling stations will be open early, on the Thursday, Friday and Saturday before the normal polling day, so that electors who cannot vote in the usual way will be able to cast thei...