Political Pulse


Public critical of Scottish Government’s record but aren’t convinced that Labour would do a better job

Scottish Labour leader Anas Sarwar and Prime Minister Keir Starmer’s favourability ratings are the lowest Ipsos has measured for either politician since this polling series began in October 2022.
Scotland Survey

7 in 10 Scots hold unfavourable opinion of Donald Trump and Elon Musk

71% of the Scottish public hold an unfavourable opinion of US President Donald Trump. A similar proportion – 70% - have an unfavourable view of Elon Musk.

More Britons favourable towards Nigel Farage than Keir Starmer, Kemi Badenoch and Ed Davey

Three in ten are favourable towards Farage, 46% unfavourable.

Nigel Farage is seen as the party leader who most understands the problems facing Great Britain

41% of Britons say that Farage understands the problems facing Great Britain, followed by Prime Minister Keir Starmer at 36%.

6 in 10 Britons hold unfavourable opinion of Donald Trump and Elon Musk

Majority of Britons think second Trump presidency will have negative impact on global security and political stability in other countries

Public are split on whether David Beckham should receive a Knighthood – but a majority think Sadiq Khan and Michael Gove shouldn’t receive one

Which public figures should receive a Knighthood or Damehood in the 2025 New Year Honours list?

Despite low approval ratings, public prefers Starmer as PM to Badenoch or Farage

A recent Ipsos Political Pulse survey indicates that the British public still favours Keir Starmer as Prime Minister over Kemi Badenoch or Nigel Farage.

Favourability ratings for Farage, Reform competitive with other leading politicians and parties

A new Ipsos Political Pulse survey, taken between 13th and 17th December, reveals the latest favourability ratings for prominent political figures and parties.
Politics Survey

Rachel Reeves, Angela Rayner and David Lammy highest profile Cabinet Members not including Keir Starmer

Priti Patel and Robert Jenrick highest profile Shadow Cabinet Members not including Kemi Badenoch.