Political Pulse


Labour seen as more likely to offer a ‘fresh start’ and improve public services if they win the next election than the Conservatives

Expectations for a future Rishi Sunak government are much weaker than they were when he first took office according to the October 2023 Political Pulse polling by Ipsos.

Clear majorities of the public think Rishi Sunak’s government doing a bad job at delivering on key pledges

The latest Ipsos Political Pulse asked favourability towards the parties and various senior politicians, whether things are heading in the right or wrong direction and whether Rishi Sunak’s government has done a good job delivering on the 5 key pledges he made earlier this year.
Scotland Survey

Public unimpressed with the Scottish Government’s record on the economy, but aren’t convinced Labour would do better

The latest Scottish Political Pulse from Ipsos shows that all of Scotland's political leaders receive a negative net rating from the public.

Majority of Britons think it is likely Keir Starmer will become Prime Minister

The latest Ipsos Political Pulse reveals that 56% think it is likely that Keir Starmer will be Prime Minister in the future

Rishi Sunak rated behind Keir Starmer on the public’s most important attributes for PM

The latest Ipsos Political Pulse reveals that 51% have a negative impression of Rishi Sunak on his policies for the cost of living

Most do not think the Conservative Party can run the country competently, and 4 in 10 dislike their policies

57% do not think the Conservative Party can run the country competently according to the latest Ipsos Political Pulse.

6 in 10 Britons think Rishi Sunak’s government doing a ‘bad job’ delivering on cost of living / NHS pledges

We asked the public which parts of Rishi Sunak’s 5 pledges were most important to them in the May 2023 Ipsos Political Pulse.

Majority of Britons unfavourable towards Conservative Party ahead of local elections

Ahead of the local elections on May the 4th, 36% of Britons are favourable towards Labour and 24% are favourable towards the Conservatives, according to the latest Ipsos Political Pulse.
Politics Survey

Mix of local and national issues influence voters ahead of local elections

Public expect Labour to gain seats and Conservatives to lose seats in the local elections according to a new Ipsos Political Pulse poll.