Politics

Ipsos Political Pulse
Political Pulse Survey

Two in three Britons (66%) think Starmer should not lead Labour into the next General Election but are divided on when he should go

The latest Ipsos Political Pulse, conducted between 8-12 May 2026 among 2,191 British adults in conjunction with ITV/Peston, reveals a challenging landscape for the current government, with low favourability for Prime Minister Keir Starmer and a significant shift in public expectations regarding Reform UK leader Nigel Farage.
Politics Survey

Too Much Too Soon?

Credible Conservatives? Ahead of George Osborne's Autumn statement Simon Atkinson blogs in the Huffington Post on the Tories' economic polling numbers.
Politics Survey

Reducing the appeal of cigarettes and tobacco: how can this be measured?

The Scottish Government is introducing numerous measures to reduce the appeal of cigarettes among young people as part of its tobacco control strategy. However, the impact of the measures will not emerge until 2015 at the earliest.
Politics Survey

OMG! SMS hits 21

Daniel Welch of Ipsos Digital reflects on 21 years of SMS and its impact on market research.
Politics Survey

Economist/Ipsos November 2013 Issues Index

In this month's Issues Index for The Economist, we have recorded the highest ever concern about both poverty/inequality and low pay/fair wages.
Politics Survey

We can build it, but will they come? "Mobilising" your customers

In their latest blog, Fiona Moss and David Shaw make a call for really understanding what your customers want before rolling out a mobile customer engagement strategy.
Politics Survey

Police and Crime Commissioners: one year on

Research Director, Ashley Ames discusses whether the public are aware of Police and Crime Commissioners and their role, one year on from the inaugural elections.
Politics Survey

The challenges of rolling out a mobile offering in the retail sector

Fiona Moss blogs on our research for The Logic Group and looks at some of the challenges facing retailers wishing to engage with their customers using mobile technology.
Politics Survey

Half of Britons feel no benefit of economic growth

The latest Ipsos Political Monitor shows that half of Britons feel the recent economic upturn has had no impact on their standard of living (48%). Just one in seven (14%) say it has had a great deal/fair amount of impact.
Politics Survey

The `bedroom tax'; what the public think, and why

Research Director, Ben Marshall discussed Ipsos's research on attitudes to the `bedroom tax', and why the public holds those views.
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