Politics

Q1 How would you vote if there were a General Election tomorrow?
(If undecided or refused at Q1)
Q2 Which party are you most inclined to support?
Base: 1,935

Research study conducted for the The Mail on Sunday Newspaper - published 21 November 1999
MORI interviewed a representative sample of 508 adults across Britain. Interviews were conducted by telephone on 19 November 1999.

Q1a If there were a referendum now on whether Britain should stay in or get out of the European Union, how would you vote?
Base: All

Q1 How would you vote if there were a General Election tomorrow?
(If undecided or refused at Q1)
Q2 Which party are you most inclined to support?
Base: 1,965

Q1 How would you vote if there were a General Election tomorrow?
(If undecided or refused at Q1)
Q2 Which party are you most inclined to support?

Q1 How would you vote if there were a General Election tomorrow?
(If undecided or refused at Q1)
Q2 Which party are you most inclined to support?

My day job is the study of the British, the public generally, the electorate, in political terms (although opinion polls that you see in the newspapers and on television is but 1% of our turnover - that's right, 1%, of MORI's turnover - but 99% of the publicity).

Q1 How would you vote if there were a General Election tomorrow?
(If undecided or refused at Q1)
Q2 Which party are you most inclined to support?
Base: 1,823

Consumers Worldwide Expect Businesses to Achieve Social as Well as Economic Goals New Study Pinpoints What Consumers Want From Corporations