Society

Ipsos research for the United Nations High Commissioner for Refugees (UNHCR).

With the Longevity Forum, we look at British attitudes towards ageing as well as expectations for living longer and curing diseases

Brits are most supportive of government subsidies for environmental technology, changing product pricing and incentives for green products/services to reduce climate change in a global Ipsos survey ahead of COP27.

An Ipsos survey for British Naturism among UK adults found that 14% describe themselves as Naturists or Nudists. The study defined naturists are people who engage in activities such as sunbathing and swimming without clothes.

The pharmaceutical sector is at an inflection point. The industry’s successes in tackling COVID-19 have helped to improve perceptions of it. But can the sector maintain this upward trajectory and continue to leverage its reputation and in a post-pandemic world?

First Ipsos polling of attitudes towards the Royal Family and the new King following the passing of Queen Elizabeth II.

A big change since The Queen came to the throne is that there are now regular objective measurements of the popularity of the Monarch and the Monarchy, writes Dr. Roger Mortimore.

4 in 10 think today’s youth will have a worse life than their parents, although around half say it will be better or around the same

Ben Page opens this month’s edition of Ipsos Update with his reflections on a global environment of continued uncertainty. Between heatwaves and the continuing rise of inflation – a dark cloud overshadowing many of this month’s articles – consumer anxiety is evident.
We also focus on creativity in advertising and learn how behavioural science can lead to more successful product testing, alongside new global surveys exploring the public’s views on the most trustworthy professions and the legal status of abortion.