Society


Are culture wars finally taking hold?

Division, tension and identity in the UK today
Brands Event

The Rules That Make Us

Helping you navigate the new cultural landscape
Gender Publication

Modern Maculinities

What does it mean, to be a man? We want to shift the conversation from negative to constructive and uncover what modern masculinities means for us, our brands, businesses, society and, crucially, the young people who need our empathy and understanding more than ever.
Media Webinar

Wellness in the Age of AI

Today’s wellness industry is dynamic, lucrative and growing. But, it's experiencing change, from consumers’ relationships with wellness, to brands’ competitive sets, and now Gen AI.
Society Event

Ipsos End of Year Review 2025

Join Kelly Beaver MBE, Chief Executive of Ipsos in the UK & Ireland, for Ipsos' end of year review.
Society Survey

Class Actions: research investigating the British public’s perceptions and understanding of mass litigation

69% unaware that third parties can bring mass litigation without potential beneficiaries’ consent
Society Survey

Britons trust Celebrity Traitors contestants more than politicians

Ipsos has released new findings from its latest poll regarding the upcoming celebrity edition of 'The Traitors.'
Society Survey

Young Britons trust social media as a news source despite misinformation fears

New research from Ipsos, in partnership with JOE media, suggests that social media is now the dominant source of information about current events for younger Britons aged 16-34.
Society Survey

Are you ready for it? One in five set to hit play on Life of a Showgirl

The findings show Swift is firmly on the nation’s radar, younger audiences are leading the fandom, and plenty plan to give the new album a spin, with a fearless few ready to splash out on tour tickets.