Voice of the Customer

Ipsos has combined the findings from existing and new research to explore the link between customer satisfaction at a particular service interaction and the customer’s relationship with that brand.

How is HR driving transformation? Download new research from Ipsos and Cirrus.

Arcadis commissioned Ipsos to conduct research with senior property executives to support a cross-sector, global exploration of capital planning and delivery in industrial manufacturing markets.

Roger Sant of Ipsos Loyalty discusses how to create a framework for assessing customers' emotional attachment to a brand and the value of this emotional attachment.

In this paper VocaLink, following Ipsos research, continues to explore trends in millennials' current payment behaviour and how millennials see payments operating in the future.

Ipsos was commissioned by Vocalink to conduct research into people's attitudes, concerns and expectations regarding the usage and sharing of personal financial data to combat fraud.

In this paper VocaLink, following Ipsos research, explores trends in millennials' current payment behaviour and looks at how millennials see payments operating in the future.

A report from Ipsos Loyalty exploring how more intelligent case management and closed loop systems can maximize ROI and reduce customer complaints and churn

It is essential to choose the right text analytics tool to meet your research goals. In this thought piece we explore some of the key questions to ask before beginning a text analytics programme.