Insights Hub

Ipsos iris: Total understanding of UK online audiences

Ipsos iris: Total understanding of UK online audiences

Show more
Data Labs: Putting science at the heart of data

Data Labs: Putting science at the heart of data

Show more
Be Distinctive Britain

Be Distinctive Britain

Show more

All content

  • Politics Survey

    Financial Times Election Research - Poll 1

    MORI's latest election poll, conducted over the weekend exclusively for The Financial Times, reveals that among 55% of the electorate who say they are absolutely certain to vote, the Conservative Party now have a five point lead over Labour, with the Liberal Democrats on 21%.
  • Politics Survey

    Election Fraud Concerns For Two In Five British Adults

    In a study for fraud and IT specialist Detica conducted by MORI , two in five (39%) British adults say they are concerned about electoral fraud. Almost six in 10 (58%) say they believe that the introduction of identity cards would make electoral fraud harder to commit.
  • Employment Survey

    The Cost Of Email Management

    According to a survey conducted by MORI on behalf of BT, 77% of IT directors questioned at financial services firms in the USA, continental Europe and the UK do not know, or cannot calculate, the total cost of ownership (TCO) for their current message management infrastructure. This is despite the growing reliance on electronic communication channels.
  • Family Survey

    Healthcare Key For Older Voters

    Healthcare is the key issue for pensioners, as for the electorate as a whole, in deciding which party to vote for at the forthcoming general election, according to a MORI survey for Help the Aged. Three in five 65+ year olds ranked it first, followed by pensions (56%) and law and order (53%).
  • Economy Survey

    Sarbanes-Oxley Section 404 — A Global Capital Market View

    In the wake of Enron and other high profile corporate scandals, the increasing impact of corporate regulation and governance is being felt worldwide. MORI recently conducted a study on behalf of PwC (PricewaterhouseCoopers) which examined how negative Section 404* disclosures from the Sarbanes-Oxley act are likely to affect analysts' and investors' perceptions of SEC-listed companies.
  • Pulse Check

    Pulse Check delivers key insights from Ipsos' Political Monitor, Political Pulse, and Public Services data, along with reactive polling, to help you navigate the evolving political landscape.

    Subscribe
Quick access by topics
  • Employment Survey

    UK Management Style

    Only a third (34%) of UK employees view their manager as a role model, according to research by MORI on behalf of Investors In People. Among those who regard their boss as a role model, managers are much more likely to adopt inclusive methods such as consulting staff during decision making (85%), sharing information (82%) and developing ideas and plans (81%).
  • Politics Survey

    MORI Political Monitor March

    Q1 How would you vote if there were a General Election tomorrow? Which party are you most inclined to support?
    Base: 3,819 British adults, 18+
  • Politics Survey

    Digging Up Islwyn Man

    Recent general elections have thrown up shorthand terms to characterise the key voters of the minute, whose decisions are expected to decide the result and on whom the campaigning efforts will be most concentrated. In the 1980s, Margaret Thatcher won elections by successfully appealing to "Essex Man". More recently Worcester Woman and Mondeo Man have been the shorthand terms of choice.
  • Survey

    Will People Live Longer Than They Expect?

    Analysis of a MORI survey, conducted by the Centre for Risk and Insurance Studies at Nottingham University Business School, shows that, on average, people tend to underestimate how long they are likely to live. The analysis shows that people tend to underestimate the true figure (based on current official mortality figures produced by the Government Actuary's Department (GAD)) by over five years (4.62 years for men, 5.95 years for women).
  • War/Terrorism Survey

    Iraq War

    Two years on from the Iraq War, MORI's latest research shows that the number of people disapproving of the Prime Minister's handling of Iraq outweighs the number approving by more than two to one.
  • Politics Survey

    Voting And 'The Perception Gap'

    In the run-up to the general election, surveys of British opinion have been showing a "perception gap" over public services — a divergence between the personal experience people report and their views of the trend in the quality of services generally.