Insights Hub

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• Market Research Publication

  Perceptor Plus

  A comprehensive, predictive approach
  for building strong brands.

  01.06.09
• Politics Survey

  Development and testing of the Scottish GP Access Survey questionnaire

  We were commissioned by the Health Department of the Scottish Government to develop and test a short questionnaire and accompanying letter on access to GP surgeries.

  31.05.09
• Politics Survey

  Glasgow Housing Association - Purpose and Direction

  Glasgow Housing Association (GHA) commissioned Ipsos to conduct qualitative and quantitative research to provide an independent assessment of the extent to which the GHA `purpose and direction' strategy matches the aspirations and priorities of tenants.

  30.05.09
• Consumers Publication

  Want to cut public spending? Spend more on advertising!

  "Want to cut public spending? Spend more on advertising!" presents how governmental communication campaigns in the UK proved more cost-effective than getting regulations tougher.

  29.05.09
• Politics Survey

  Issues Index May 2009

  Ipsos's May Issues Index shows that, according to the public, the economy remains the most important issue facing the country.

  29.05.09

• Pulse Check

  Pulse Check delivers key insights from Ipsos' Political Monitor, Political Pulse, and Public Services data, along with reactive polling, to help you navigate the evolving political landscape.

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• Investors Survey

  Business Elite consuming more new media, but traditional media holding firm for now

  Europe's senior business people are changing the way they consume media, new research from Ipsos MediaCT has found. But despite being early adopters of new technology, they still rely on traditional media for news and information.

  28.05.09
• Investors Survey

  PR agencies contracts at risk during recession

  Members of Ipsos's Reputation Council - communication directors from Europe's leading organisations - clearly believe there will be less outsourcing of reputation management services.

  26.05.09
• Investors Survey

  Ben Page Appointed Chief Executive of Ipsos

  Ben Page, leader of Ipsos's public sector practice, will be the next chief executive of Ipsos in the UK and Ireland, Ipsos Group SA announced today.

  20.05.09
• Investors Survey

  Bobby Duffy appointed Managing Director of Social Research Institute

  Bobby Duffy, a leading expert in social research with 14 years experience at the company, will take over as Managing Director of the Social Research Institute, after Ben Page's promotion to Chief Executive.

  20.05.09
• Investors Survey

  Test News Item

  short description for test news item

  19.05.09
• Consumers Survey

  Pirates are prime prospects for music and video

  The people who download and share music and video illegally are amongst the most avid buyers of legal music and video - on and off-line a new study has found. The research was carried out on-line amongst 6,500 respondents in 12 countries.

  06.05.09