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Ipsos iris: Total understanding of UK online audiences

Ipsos iris: Total understanding of UK online audiences

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Modern Masculinities

Modern Masculinities

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Marketing Anchors

Marketing Anchors

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  • Politics Survey

    Will the internet mean the end of civilisation as we know it?

    Andrew Green of Ipsos MediaCT in Warc's Market Leader magazine looks at the implications for the Internet on traditional broadcast and print media.
  • Consumers Publication

    Thoughtpiece - What Price A Song?

    Understanding the behaviours and attitudes of people who download music illegally.
  • Politics Survey

    Issues Index February 2009

    Ipsos's February Issues Index shows that the economy remains the most important issue facing Britain as far as the public are concerned. However, the percentage of those saying the economy is among the most important issues facing Britain (67%) has decreased since last month (when it peaked at 70%). This is the first time since July 2008 that there has been a drop (albeit a small one) in the number concerned about the economy. Crime remains in second place, cited as an important issue by a third (32%) of the public.
  • Politics Survey

    Experiences and Perceptions of Property Managing Agents

    The Office of Fair Trading commissioned Ipsos Scotland to undertake a survey of owner-occupiers living in flats as part of a market study of Scottish property managing agents.
  • Politics Survey

    Ipsos Political Monitor, February 2009

    Ipsos has published the February Political Monitor showing the Conservative Party with a 20 point lead over Labour, an increase of 6 points on last month.
  • Doctors once again the most trusted profession

    Doctors have been named the profession most trusted by the general public for the 25th year running, according to the latest Ipsos survey commissioned by the Royal College of Physicians. The annual poll, conducted 10 years after the Shipman case, indicates that over nine in ten adults in Britain believe doctors can be trusted to tell the truth, coming ahead of - for example, teachers, professors and judges.