2022 Holiday Insights Calendar
The Brand vs. Performance Media Debate
Combining brand and performance media equals a balanced investment strategy for short and long-term growth.
Holiday Share of Wallet Success
Watch our on-demand webinar illustrating how a holiday micro-shop is an essential part of your seasonal strategy.
Media ROI in the Era of Walled Gardens
Discover tips for holistically optimizing your marketing investments by overcoming the challenges of limited data sharing.
Is ‘digital empathy’ an oxymoron?
Peter’s latest article posits that data doesn’t care, technology doesn’t care, and digital ads don’t care; but people do care and too many marketers have forgotten this.
Does work make you happy? Not so much if you're in developed world
Having a meaningful job ranked 13th out of 29 sources of happiness in a global survey.
The Internet of Things
Read more about the smart home devices that Americans are buying, why they want them, and how they are engaging with them.
Winner of Adweek’s Readers’ Choice: Social/Influencer
Ipsos’ Synthesio is among the 22 ad-tech and mar-tech companies and services honored with a win!
Customer intelligence of audience attitudes on top 3 dating apps
What people are saying online about Tinder, Bumble, and Hinge.
Ipsos Affluent Intelligencer: Affluent Spending
Each year we announce the launch of our Fall release with a presentation that includes what’s new in the Ipsos Affluent Survey in addition to some of the new and interesting stories we see in the data.
Social media monitoring the fast-paced landscape of climate change conversations
The view from online: unfiltered, uncensored & unsolicited.