2022 Holiday Insights Calendar
Respondents Across Twelve European Countries Reveal What is Driving the Vote in the Upcoming European Union Elections
79% wanting to stay in the EU but 30% of them want the EU's powers to be reduced
Behavioral Economics and Our Brain's Predisposition Towards the Negative
Traditional economic theory posits that people are rational and seek to maximize benefits when making choices.
The Future Is Now: New (and Incredible) Customer Experience Technologies to Know About
Science fiction has become a practical reality — don't get left behind! Wearables, geo-fencing, and instant payments have created opportunities to produce engaging and immersive customer experiences.
Gaming with Millennials Fact Sheet
The Gaming with Millennials Fact Sheet features recent data on North American young adults aged 18-34 as it relates to technology usage, social networking, and gaming behaviors and attitudes.
The High Price of Customer Satisfaction
Most managers believe that customer satisfaction is linked to higher business performance. As a result, "satisfaction guaranteed or your money back" has become the standard promise for businesses around the world.
Collaborate With Consumers, Earlier and Faster
Innovate In The Real World
Accelerating Growth
GreenBook Insight Innovation blog posting March 2014 - The world is changing dramatically. Consumers are more connected than ever, and technology has enabled companies to create, and bring new products to market, with significantly fewer resources than ever before. So the question becomes, what…
How to Sell to Those Hard-to-Reach Millennials
Inc. Blog March 11, 2014